Strategic Management Simplified

Price range: $49 through $149

New release, October 2026

How to choose where to compete and how to win there, explained framework by framework, one method at a time.

  • Read your market and your own position clearly before you decide on a direction
  • Use proven tools including SWOT, Porter's Five Forces, the value chain and Ansoff
  • Turn a strategy into clear priorities, a realistic roadmap and named owners
  • Check whether the strategy is working and adjust it before it is too late

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Description

About Strategic Management Simplified

Whether you are a manager, a founder or a strategy lead, this book gives you the methods to choose where to compete.

It covers strategy from analysis to choice to execution, one framework per chapter, each with a diagram, a worked example and a worksheet.

It follows the same method as every Business in Brief book, so each title makes the others more useful.

“Whenever Toyota defines a specification, it is establishing a hypothesis that is then tested through action.”H. Kent Bowen and Steven Spear, 1999 · Consulting Management Simplified, ch. 35

“Every time you see a 50-page work plan that stretches out to three months, you know it’s wrong.”Charles Conn, 2019 · Consulting Management Simplified, ch. 3

“A good decision executed well often beats a brilliant one implemented poorly.”Paul Rogers and Marcia Blenko, 2006 · Consulting Management Simplified, ch. 31

“All products eventually become either cash cows or pets.”Bruce Henderson, 1970 · Consulting Management Simplified, ch. 17

Harvard Business Review
McKinsey & Company
Bain & Company
Boston Consulting Group

Table of contents

    Part 1: What Strategy Is
  1. What Strategy Actually Is, and What It Is Not
  2. Mission, Vision and Values That Guide Choices
  3. Where to Play and How to Win
  4. The Strategy Cycle: Analyse, Choose, Execute, Review
  5. Setting Strategic Objectives
  6. Part 2: Read the Market

  7. PESTLE: The Forces Outside Your Walls
  8. Porter's Five Forces
  9. Market Sizing: TAM, SAM and SOM
  10. Customer Segments and What Each Needs
  11. Competitor Analysis and Strategic Groups
  12. Part 3: Know Your Position

  13. SWOT Analysis, Done Properly
  14. The Value Chain
  15. Resources and Capabilities: The VRIO Test
  16. Core Competencies
  17. Benchmarking Against the Best
  18. Part 4: Choose How to Compete

  19. Porter's Generic Strategies: Cost, Differentiation, Focus
  20. Blue Ocean Strategy and the Strategy Canvas
  21. Value Disciplines: Price, Product or Intimacy
  22. Building a Moat: Sources of Lasting Advantage
  23. Platform and Network Strategies
  24. Part 5: Choose Where to Grow

  25. The Ansoff Matrix
  26. The BCG Growth-Share Matrix
  27. The GE-McKinsey Nine-Box
  28. Mergers, Acquisitions and Alliances
  29. Going International
  30. Part 6: Turn Strategy Into Action

  31. Strategy Maps and the Balanced Scorecard
  32. OKRs: Objectives Teams Can Own
  33. Strategic Roadmaps: Now, Next, Later
  34. Putting Budget and People Behind the Priorities
  35. Communicating the Strategy So People Act on It
  36. Part 7: Keep the Strategy Working

  37. Scenario Planning
  38. Leading Indicators and Strategy Reviews
  39. When to Pivot and When to Persist
  40. Real Options: Strategy Under Uncertainty
  41. The One-Page Strategy

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Purchase optionsAll 7 eBooks, Single eBook Purchase